This summer the entire world became obsessed with the erotic antics of billionaire Christian Grey and his mistress, Anastasia Steele. An international bestseller, Fifty Shades of Grey has been credited with helping people, mainly women, embrace their sexuality, opening their minds to a whole realm of possibilities. The trilogy of books was everywhere.
I’m sure that after a few weeks of hearing them discussed by every radio station, newsroom, and television talk show you were all as sick of it as I was. However, the point remains, whether they loved it or hated it, each and every one of these shows and newspaper articles discussed how the success of the trilogy – deemed erotica or literary porn – was the start of a revolution, and that these books would join people together in their embrace of the unknown.
They lied. This summer, amidst all of the hype surrounding Mr. Grey, the story broke that some US carriers had taken issue with the way their passengers dress. In some cases, passengers were asked to cover up or were even barred from boarding their flights. Their crime? They were either showing too much skin or wearing items of clothing deemed offensive because of the slogans printed on them.
When questioned about such practices US Airways spokesman John McDonald was broadly quoted as saying, “It’s not an issue of a dress code, it’s one of disruption … like watching pornography within sight of other passengers.”
Undoubtedly, and perhaps somewhat ironically, these passengers were boarding planes on which some of their fellow passengers were reading about Anastasia Steele’s inner goddess dancing the merengue.
Due to the media coverage surrounding the books the only passengers who couldn’t have known they were surrounded by people reading “dirty dirty porn” on board must have been those who prefer to be blindfolded throughout the entire check-in process. However, presumably, if an airline were to have tried to stop passengers from boarding a plane with Fifty Shades of Grey in tow, there would have been some pretty empty planes in America this summer.
So this begs the question, is this sensitivity to how people dress a uniquely American experience or could the same situation arise in Europe? I contacted some European carriers to find out. On contacting them I asked two questions, did their airline have a dress code and could they see a situation arising whereby a passenger would be barred from boarding an aircraft as a result of his or her attire?
Now you need to remember that the people I contacted were the press officers for their respective airlines; one would assume that they have heard some bizarre questions in their time. However, for most of them, this seems to have been up there with the best of them. I was met by confusion by every single person I spoke to. I was asked to repeat the questions, explain the questions, and I’m pretty sure I even heard one or two of them laughing down the other end of the phone.
Not only was a dress code not an issue, it was something they had never thought of in their wildest dreams. Both easy Jet and Lufthansa did refer to a general code of conduct, noting, however, that this has more to do with whether or not a passenger is inebriated (and how he or she acts thusly) than how a passenger is attired.
Lufthansa spokeswoman Gudrun Gorner did suggest that a passenger might be asked to cover up if the item of clothing was particularly offensive but she could not see a situation where a paying passenger would be refused entry to their flight.
Airlines questioned, I decided to ask some well-travelled Irish friends if they have any opinions regarding airline dress codes. Apart from a lot of laughter at how prudish Americans seem to be, they agreed that the way other passengers are dressed does not affect them in the least, and in fact they couldn’t remember a single thing about the attire of their fellow passengers on past flights. One thing they did notice, much to their disappointment, was that there are still people reading Fifty Shades of Grey.
So it seems to me that Europeans are far too concerned with drinking and judging what other people are reading to give two figs about how their fellow passengers are dressed. And America, we think you should be the same.
[Editor's note: The author is an Irish lass, and this is an opinion piece.]




















November 2, 2012 at 7:59 am
In general, crap. If the cabin staff look- and are – clean, I don’t give a twit what they wear. This is not a costume contest, folks, about something that -perhaps – blends with the interior. Maybe. Far more important is that the uniform(s) is easy for the staff to wear, is easy to maintain and can stand up to some difficult days. Functional for the staff just has to come first; this is not a fashion show!
November 2, 2012 at 6:01 pm
This is one of the most absurd pieces I’ve ever read. Not only am I one of APEX’s largest advertisers, I also happen to be one of the world’s most frequent fliers at 350,000 miles/yr and an economist by education on top of that.
So, I am qualified and could address this from the absurdity that US airlines should follow in the footsteps of their European counterparts – let’s keep in mind that Europe’s largest airline hasn’t posted a profit since 2001. Or I could take the perspective that virtually no one spends as much time or money flying as I do, and I appreciate an airline’s discretion, while I have nothing but vitriol to spew regarding my dozens of experiences on European carriers. However, despite all of this, I will take the financial approach and say that I cringe when my inbox is polluted with garbage like this and know that my money helped pay for it.
Here’s a word of advice now that you’ve entered the “big, bad world of employment” as you say, from someone also in their 20s who has found a way to be quite successful: either grow up quickly, or join the 17% of your EU counterparts that can’t find full-time employment and wonder why.
November 4, 2012 at 3:26 pm
I would like to disagree and remind you that neither being an advertiser, nor your frequent flier miles makes you “qualified” you to comment on an opinion piece.
There was no suggestion that the economics of European airlines were superior to their US counterparts, and given that they compete in different markets and not directly, its not a straightforward comparison to make, a somewhat pointless saying that one turns a profit when one doesnt.
Ms Butler has suggested that American airlines, and possibly american culture as a whole is hyperreactive, too easily offended and often bizzarely out of line with other aspects of society ( using 50 shades of grey as an example.)
I think you have proved her point wonderfully.
November 3, 2012 at 12:11 am
Wow – sounds like someone is having a bad day! Butler’s piece provides for a fun and witty reminder of how Americans in contrast to their European counterparts tend to hide their sexuality behind closed doors not to mention crumpled and creased well worn books. While Butler’s piece does point out the obvious sometimes the obvious begs to be pointed at.
November 12, 2012 at 2:18 am
Actually offending fellow passengers is something airlines may want to be concerned about. Some already are, as I reported for The New York Times earlier this year. http://christinenegroni.blogspot.com/2011/09/plot-by-airlines-to-make-us-behave.html